London Audience
The Valuable London Audience
Evening Standard readers are 85% more likely than the national average to be AB, and over 74% of Evening Standard readers are ABC1, the majority are in full time employment.Tapping into this elusive London audience is not always an easy task. The introduction of the EROS Reward Card will make it easier and cheaper for people living and working in London to buy the Evening Standard on a regular basis.
To create a daily dialogue with this highly valuable audience, the Evening Standard provides a number of opportunities though its varied portfolio of products.

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